Digital Marketing Specialist
Digital Marketing Specialist kalyan August 22, 2024
Digital Marketing Specialist

Company: TrueLeap Inc. (trueleap.io)
Location: Remote (U.S.)
Job Type: Full Time (Contract Position)
Compensation: Based on experience

About Us:
TrueLeap Inc. is a cutting-edge education technology company specializing in innovative solutions that bridge the gap
between digital transformation and business efficiency. With a focus on delivering high-impact, scalable products, TrueLeap
empowers educational organizations to leap forward by leveraging the latest advancements in AI, data analytics, and cloud
computing. Our mission is to drive progress by creating intuitive, user-centric technologies that transform how educational
institutions operate and succeed in a rapidly evolving digital landscape.

Job Description:
We are seeking a talented and creative Digital Marketing Specialist to join our team on a contract basis. In this role, you will
be responsible for creating, planning, coordinating, and executing content strategies across multiple platforms. This includes
managing our social media presence, as well as overseeing website content and SEO efforts. The ideal candidate will have a
strong understanding of digital marketing trends, content creation, and analytics to optimize our online presence and drive
business growth.

Key Responsibilities:

  • Content Coordination: Lead a team to brainstorm, create, and execute high-quality content for our blog, website, and social media, aligning with marketing campaigns.
  • Social Media Management: Plan, execute, and monitor campaigns across platforms, using analytics and A/B testing to optimize ad performance and audience engagement.
  • Website and SEO: Manage and optimize website content, conduct keyword research, and collaborate on SEO strategies to drive traffic.
  • Analytics and Reporting: Track and report digital marketing effectiveness, providing insights for ongoing improvement. Stay updated on industry trends and best practices.

Qualifications:

  • A creative person with a passion for storytelling through various mediums—video, graphic design, writing, you name it!
  • A natural ability to connect with people and create content that speaks to their interests and needs.
  • A sense of humor and a love for playful, engaging content that makes people smile.
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Ability to create visually appealing content using tools like Canva, Adobe Creative Suite, or similar.
  • Experience with social media analytics tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Ability to work independently and meet deadlines.

Compensation:
Compensation will be based on experience. Please note that this is a contract position, and no additional benefits are offered.

How to Apply:
Forget about your resume, send us a portfolio of your best work, and a short note on why you’d be the perfect fit for this role.
We’re excited to see your creativity in action! Email us at career@trueleap.io.